IMPOLIN SOM DISTRIBUTIONSPARTNER
As a distributor Impolin AB can assist in everything from strategic advice and pack design to development of marketing communication and printed materials, media planning, promotional activities, customer and consumer relationship marketing and more. Established distribution channels are pharmacy and Internet, with active communication target groups being consumers, health care professionals as well as pharmacy personnel.
Here are more concrete examples of what a distribution agreement with Impolin AB can include.
– Central sell-in to pharmacies, including development of presentation material etc.
– Regular contact and follow up with retailers and professionals
– Warehousing and logistical setup, to consumers and health care facilities etc.
– Physical distribution to all pharmacy warehouses in Sweden and Finland
– Development of marketing strategy, media planning etc.
– Development or adaptation of pack design
– Development of different types of advertising and marketing materials, digital as well as printed
– Development of campaigns and promotional materials
– Development of websites, with or without e-trade, as well as Facebook fan pages
– Customer relationship marketing, towards consumers as well as professionals
– Processing and analysis of great datasets, for example customer and market data
– Analysis of Internet traffic and behavior on existing websites